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Insider Experience vs. Outsider Knowledge: How to Craft a Personal Brand Strategy
If you decided to become a professional singer, you’d have an endless supply of teachers to choose from. But who do you think would be most effective in helping you - a friend who is “passionate about music” and “knows a lot about…

10 Personal Branding Hacks Guaranteed to Increase Your Online Visibility
Hello, my name is Matthew Capala.I lived in Lodz, Poland until the age of 23. I moved to New York 10 years ago, where I’ve led several lives: construction, scaffold operator, bus boy, waiter, Internet marketer, trainer, entrepreneur, professor,…

5 Tips to Use SlideShare for Personal Branding
What is Personal Branding?
Dan Schawbel, personal branding guru, defines it as:
The process by which we market ourselves to others. As a brand, we can leverage the same strategies that make these celebrities or corporate brands…