Entries by Matthew Capala

How to Build an Information Product that Sells

Have you ever dreamed of a series of ‘wow’ information products that generate significant passive income online? Would you like to turn your skills and knowledge into additional revenue for yourself? In the latest episode of Sumo Hacks’ Life Hacking Podcast, Matt invited Christopher Payne, who generated $4 million dollars with his most successful information product […]

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The Ultimate SEO Playbook

Let’s face it. Today’s SEO is like the Labors of Hercules for many businesses. Each year, Google changes its search algorithm around 500–600 times. 2016 has already been a roller-coaster for marketers who are trying to keep up with Google… and we can expect much more yet to come in 2017. photo credit: #Checklists make #flying […]

5 Twitter Changes Every Business Should Know About

Twitter can be the driving force for generating high amounts of traffic and creating loyal customers for businesses and entrepreneurs. That’s why it’s important to stay up-to-date with the latest changes and developments. In fact, Twitter has been on a deal-making spree, including teaming up with Google and acquiring two other major ad companies, in addition to […]

The Bushido Code of a Solopreneur

What do bushido code and solopreneurship have in common? A rōnin (浪人?) was a samurai with no lord or master. A solopreneur is an entrepreneur who owns his business and his life. And today’s business environment can be as chaotic as the blood-soaked world of feudal Japan. The Internet and rapid globalization have shaken central […]

Top 6 Business Podcasts for Entrepreneurs on iTunes

Entrepreneurship is hard. That’s why most (85%!) of new businesses fail. But it’s not that the ‘businesses’ fail, it’s the people who built them either give up, make a wrong turn, loose their edge, or fail to pivot/diversify. Persevering – and then eventually succeeding as an entrepreneur – requires a sharp mental focus, physical health, […]