Make no mistake; this is not yet another resource of 99 SEO tools loaded with affiliate marketing links and sponsored placements. It’s not your “ultimate” list of every possible SEO tool mentioned either.

Rather, “99 SEO Tools for 99 Cents” introduces “the most actionable SEO toolbox available to small businesses, startups and entrepreneurs.” (Jenny Halasz, Writer on Search Engine Land)

Yes, you got that right! My new book is now available on Amazon Kindle for only “99 CENTS”! What if I don’t have Kindle? Don’t worry, you can download and read Kindle on ANY device.

99 SEO Tools for 99 Cents

99 SEO Tools for 99 Cents” is a great companion guide for those who read Matthew’s first book, ‘SEO Like I’m 5,’ and all the businesses who are smart to act on the strategies he recommended.” (Ivana Taylor, Book Editor at

Amazon Bestseller in SEO

amazon bestseller seo

99 SEO Tools

Among many common SEO tools every website should use, you’ll also find the book chock full of under-the-hood SEO resources and content optimization platforms that will take your online visibility to an entirely new level, including:

– Keyword research tools
– Website audit tools
– Link building tools
– Backlink analysis tools
– Competitive analysis tools
– Content creation tools
– Content distribution platforms
– Social media tools
– Content distribution tools
– Blogger tools
– Outreach tools
– Scaling tools
– Conversion optimization tools
– Webmaster tools
– Monetization tools
– Lead generation tools
– Browser plugins
– WordPress plugins

SEO Starter Toolkit for Small Businesses

For SEO newbies, it’s best to read this book cover-to-cover. It starts with an ‘SEO starter toolkit,‘ which will help you identify the right tools to get your online business off the ground on the right foot. If you make wrong decisions at the outset, it will cost you a lot of money, time, and effort to implement even the simplest SEO meta tags.

Advanced SEO Tools and Link Building Platforms

For seasoned marketers, business owners, and entrepreneurs, the book will allow you to scale your efforts (i.e., be able to do more with less), and beat your competitors not with a bigger stick (i.e., budget), but with smarter ideas, while achieving higher output for your efforts.

Lastly, “99 SEO Tools for 99 Cents” was published as a response to the feedback from the readers of my first book, “SEO Like I’m 5,” reviewers, and NYU classrooms where grad students read it as a textbook. Overwhelmingly, they indicated they loved the tools that were mentioned, but they were sprinkled around the book. If you read “SEO Like I’m 5,” use this book as a companion guide to bring the most effective SEO strategies to life.

Most the tools are free or include a free trial; however, certain tools, such as email marketing software or website hosting solutions, include a small monthly fee.

Did I missed any SEO tools you think deserve to be included? Just drop a note in the comments section.

Big shout out to  of EditorialIV for his help with editing! And the many SEO friends who contributed to the book by suggesting tools.

5 replies
  1. Ryan Biddulph
    Ryan Biddulph says:

    Hi Matt,

    I’ve no doubt that this will be a stunning success. SEO Like I’m 5 took off quickly and the quality of your writing, your dogged research, and your glowing testimonials all point to something special. If you can pinpoint a need and over deliver you’ll do a fine job selling eBooks and I know you’ve done it again with this offer.

    Folks need SEO more than they think. I’m not SEO guru or even a huge fan yet I adopt certain elements, because hey: I need to find folks who want to retire to a life of island hopping through smart blogging, and using SEO is a neat, simple, effective way to attract these guys and gals to me. It’s simple, and easier and easier, to apply basic SEO principles when you have the know how and tools in place to make an impact.

    Instead of complaining about SEO being dead, breathe life back into this marketing tactic. Download the book folks. You’ll love it. Matt, thanks! Tweeting from Savusavu, Fiji.


    • Matthew Capala
      Matthew Capala says:

      Hey Ryan, thanks for your comment, it means a lot. As a fellow authoprenuer you know how hard it is to build something ‘special’ on Amazon or anywhere else on the Web. You know it man, and I love your Blogging from Paradise book series.

      I def agree with your assessment – “if you can CONSTANTLY PINPOINT THE OVER DELIVER you’ll do fine job selling e-books” – it goes for me Ryan, for you, and for everyone who reads this

      Another read highly recommended: How to Publish Amazon Bestseller by my friend Harsh

      Talk soon Ryan! Enjoy everyday of your paradise island lifestyle!

  2. Deborah Tutnauer
    Deborah Tutnauer says:

    Thanks for tweeting me about the new book Matt.

    I love things in list format these days. Quick and easy to access is the key for me to take advantage of tips and tools.

    Just from reading your blog over the past month, I’m sure the book is filled with golden nuggets to increase SEO results even for those who have been playing the SEO game for awhile. I know for me, it’s always a moving target so I’m excited to get this downloaded tonight!

    Thanks for reaching out Matt. Enjoy the rest of your week.


    • Matthew Capala
      Matthew Capala says:

      Hey Deborah, I like that you like the format, I think 99 for 99 is cool, because you can deliver so much value that will always come back in wealth and opportunities

      Watch out for more books in the series 🙂

  3. Harshajyoti Das
    Harshajyoti Das says:

    Hey Matt Congrats on your latest book. This looks like a beast. 99 tools for SEO is definitely a handbook every SEO practitioner and website owner need right now. I have seen people wasting thousands of dollars on simple tools that they can get it for Free or less than $5. You can’t imagine how much they can save by reading a guide like this.

    I love your title. It’s generates an expectation.

    Are you cross promoting it with your “SEO Like I am 5?”

    Here’s an interesting idea.

    You can give it away for free for those who will buy SEO Like I am 5. When I say, FREE don’t just send a PDF copy. Ask them to sign up to your list, then send them an Amazon gift card worth $1. You are investing $1 (65 cents to be exact), not just to earn an email but also to boost your Amazon bestseller rank for your new book every time someone will buy your book using the gift card.

    Good luck Matt. Wishing you all the success and happiness.

    Signing off..


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