The 10 Secrets of Effective Bootstrap Digital Marketing for Startups

Check out the deck I presented in my keynote at the How to Get Funding From the Shark II conference hosted by Smart Money Entrepreneurs  in NYC to learn the winning bootstrap online marketing strategies for start-ups and entrepreneurs:

 


 
#1 Why predatory marketing tactics don’t work anymore

#2 How to attract your customers online like a magnet

#3 How to own your Zero Moment of Truth in Google

#4 How to leverage personal branding for your business

#5 How to turn your start-up into a media company

#6 How to win the battles on the Internet before the first shots are fired

#7 How to design a content machine that looks like a healthy heartbeat

#8 How to set-up and leverage a winning lead generation strategy

#9 How to become interesting on social media by being interested

#10 How to set your goals and KPIs

+ A list of awesome free (or low cost) inbound marketing tools for start-ups

 

Look out for a post on this topic on the blog near you.

Ask me anything with #AskSearchDecoder

 


 

About Matthew Capala

Matthew Capala (@SearchDecoder) is Head of Search at Profero, the world's largest global digital ad agency, Adjunct Professor at NYU, where he teaches a graduate course on search marketing, and Founder of SearchDecoder.com, a place for entrepreneurs to learn inbound marketing tools and tips. Contact: matt@searchdecoder.com.

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One Response to The 10 Secrets of Effective Bootstrap Digital Marketing for Startups

  1. MsAttachee December 4, 2013 at 10:11 am #

    Well done @Searchdecoder! Great deck and presentation.

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