As Seen On
Matthew Capala is a Polish immigrant who started out on the construction sites of Manhattan. A self-made man who took nothing for granted, he has lived many lives, including scaffold operator, waiter, digital agency executive, professional speaker, lifestyle entrepreneur, NYU professor, author and pro blogger. Despite many failures in between, he has found repeated success with his contagious “nothing is impossible” attitude leveraging bootstrap marketing tools, such as SEO, WordPress, social media, and personal branding.
A decade later, Matthew Capala is a Miami-based entrepreneur; owner of two successful companies, including Alphametic, a data-driven search marketing agency with a portfolio of clients including L’Oreal, Hoval, Shopkeep, Lendio, and Mohegan Sun; publisher of SearchDecoder.com, a popular SEO blog for bloggers and entrepreneurs; author of award-winning International bestseller “SEO Like I’m 5“; and sought-after international speaker.
Matthew Capala writes on The Next Web, Entrepreneur and Social Media Week. He has spoken at Internet Summit, Social Media Week, TECHMunch, Search Marketing Day, ePharma, AMA, and Digital Summit. His work and ideas have been featured on Chicago Tribune, Huffington Post, Mashable, Problogger, and Inc. He’s been invited to deliver his signature SEO workshops to some of the world’s largest brands and events in destinations ranging from a luxury retreat in Trinidad to a corporate summit in the Swiss Alps. A passionate entrepreneur at heart, Matthew has mentored startups with Founder Institute, Startup Weekend, Venture for America, 3Day Startup, and Startup Institute. He has three degrees, including marketing MBA.
He enjoys surfing, reading historical fiction, and travel.
10+ Years SEO and Internet Marketing Experience
Our company was looking for a top-notch expert in the field of SEO to help us optimize our current organic strategy. Matthew Capala delivered this and more, quickly identifying problem areas and how to execute a fast track strategy in order to improve our rankings. If you need someone to help you with your SEO strategy, look no further than Alphametic.
Our brands are creating great content, but their challenge is to make sure that this content is properly tagged to show up on discovery platforms. It’s a key part of our ‘Always On’ strategy to guide consumers through their path to purchase. Matt’s SEO Bootcamp and the ongoing ‘SEO Commando’ workshop series have been key to ensure SEO success at L’Oreal USA!